STRIPING · CIVIL AND EARTHWORK · FIXED BY STEP 01

Custom Stencils Are Cash Parked On Your Shop Floor

The preformed legends and custom stencils stayed in the shop all season waiting on somebody else's paving date. That's cash tied to a job that hasn't billed.

WHY IT'S A STRIPING PROBLEM

The general complaint about buying material early doesn't reach this. A preformed thermoplastic legend with a specific arrow and a specific logo, or a stencil cut for one customer's lot, has one home and no resale value. The paving date that governs it belongs to the paving contractor and the weather, and striping is the trade waiting on both.

WHAT IT COSTS

The size of it

Cash converts into inventory attached to a job that hasn't started billing, and it stays there through the winter. Most books expense it on purchase, so the job it belongs to shows no cost at all and the month you bought it shows a loss you can't explain.

OVERHEAD AT $1M–$5M
14%
Derived from Paving, the nearest comparable trade. CFOS target 13%.
GROSS MARGIN AT $1M–$5M
20%
Derived from Paving, the nearest comparable trade. CFOS target 23%.
NET PROFIT AT $1M–$5M
6%
Derived from Paving, the nearest comparable trade. CFOS target 10%.

The long-lead risk in striping is in the made-to-order pieces: preformed thermoplastic legends and logos, custom stencils, specialty colored or high-durability systems, and bulk thermoplastic or bead pallets ordered in quantity for one specific package. You order those against a paving date you don't control. When paving slips a month, or slips past the temperature window into next season, the material is already bought, already cut to that job, and there's no other customer's lot it can go on. It stays yours until that job runs.

WHAT TO DO

Three moves, in order

STEP 01
Set up a job-specific stored-materials account and post preformed legends, custom stencils, and bulk pallets there on purchase, then release them to the job when the crew uses them.
STEP 02
Get the paving date in writing before you cut a purchase order for anything made to order, and re-confirm it the week before the order ships.
STEP 03
Run a monthly list of made-to-order material waiting in the shop with the job number and its age in weeks. Anything past sixty days is a conversation with that customer about a deposit or a stocking charge.
QUESTIONS

What striping owners ask

Preformed thermoplastic legends bought early and held in the shop?

The preformed legends and custom stencils stayed in the shop all season waiting on somebody else's paving date. That's cash tied to a job that hasn't billed.

What does it cost?

Cash converts into inventory attached to a job that hasn't started billing, and it stays there through the winter. Most books expense it on purchase, so the job it belongs to shows no cost at all and the month you bought it shows a loss you can't explain.

What do I do first?

Set up a job-specific stored-materials account and post preformed legends, custom stencils, and bulk pallets there on purchase, then release them to the job when the crew uses them.

What are striping contractors supposed to be making?

No survey separates striping, so there is no figure of its own. The nearest comparable trade in the reference is Paving, which runs 20% gross margin, 14% overhead and 6% net profit before taxes at $1M–$5M, with a CFOS target of 10% net. Those are derived figures, not striping's own. Read them as the neighbourhood, and read your own job costing as the answer.

Which part of the system fixes it?

The step is number 01, job cost structure. Seven cost categories and three levels of granularity, built so the estimate and the ledger use the same words. It comes from chapter 1 of CONTROL: The Construction Financial Operating System.

OR HAVE IT HANDLED

Everything on this page is something you can install yourself, andCONTROL is the order to do it in. If you would rather buy the finished result, SPM The Construction CFO does this work for striping contractors as a service. It is a separate firm, Sulphur Prairie Management, LLC, run by the same author.

What SPM The Construction CFO does, and what it costs

AUTHOR
Josh Luebker
JOSH LUEBKER
MASTER ELECTRICIAN · 150+ PROJECTS · $2.1B+ MANAGED

Wrote CONTROL, the 8 step system behind these figures. More about the author.

8 Steps 60 Days

CONTROL is the full system, written for commercial subcontractors from under $1M to $100M. It's out now. 8 steps, 6 working templates, and the order they install in. $9.99 ebook, $24.99 paperback.